PR EXPERIENCE

Our experience has been honed working on a wide range of consumer / trade and business-to-business campaigns. In terms of industry sectors, we’ve worked pretty much across the board covering business to business; consumer lifestyle (includes homes and gardens); retail, food and drink; healthcare / toiletries and beauty; pet care and leisure. (For the record: financial whizz kids, fashion luvvies or corporate connoisseurs we are not!)

Our business to business experience includes a significant track record in working with franchises – both as start-ups and also as established franchisors. We have devised campaigns to drive franchise recruitment, provide tactical support to franchisees and to promote awareness of the franchise offering amongst national / regional / trade and consumer target audiences. See past client list for details.

Menu of PR services

We offer the following range of services on either a retained or project basis:
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Media relations
includes press release & feature development / press trips / media liaison / press briefings / case study development etc
Copy Writing
includes brochures / websites / flyers / speeches / newsletters & magazines / technical guides
Content Generation
includes guest blogs / regular online features / industry white papers / industry profiles
Opinion former support
includes opinion former recruitment / leveraging opinion former endorsement for a client / brand
Event management
Recognition of the growing importance of accountability and implicit need to defend any marketing investment
Sponsorship
exploitation of any commercial sponsorship arrangements
Web site development
build, design and content
Design and Print
Logos, branding, fliers, press releases
Video production
An ever growing area of expertise
Crisis Management
Preparation and response to any crisis not just for damage limitation but also for positive spin